Lazada: They are here to stay!

In the Philippines, the trend of online shopping is now on the rise. A lot of the local online users are open to the possibility of availing shopping online services in the country. This is actually not expected in the past as Filipinos have a very traditional culture and is very wary of changes. It’s true that a couple of years ago, shopping online were a risk to most of us. One factor is that both online and offline scams have a high rate here in the country. This made online transactions unattractive for most local online users. Initially, local online users went to top local online classified websites in the buy and sell industry. The arrival of local online malls in the country was actually prepared by these local online classifieds. Buy and sell websites eventually help build a marketplace community. When people want to buy something online, they didn't have option yet when local online classifieds didn't exist yet. It became a website for canvasing the market price of the item they want to buy offline. This usage allowed Internet users to find online more diverse in use. This online ad websites became a platform for people who wants to buy and sell.

Local online users deal with third party resellers, unlike in Ecommerce. It's most likely that transaction is being done offline by third party resellers. Group buying websites also had the same influence on the local online users. They help lead the preparation of local online users for the Ecommerce industry in the Philippines. By the time of Ecommerce website launching, local online users were already prepared. People consider online shopping probably due to the fact that the reward is higher than risk. Group buy websites showcased great deals that can't be found from others. With lower prices being offered by group buy websites, it made it harder for local online users to refuse them.

Lazada Philippines was eventually launched in the country last year. It is only one of the online store ventures that are available across South East Asia. Rocket Internet owned by the Samwer brother’s supports them. They made significant impact in the local Ecommerce industry with their offering of unconventional offline payment methods. These online payment methods help customers decide which is more suiting on their payment capabilities. Online stores conventionally accept only credit card or PayPal payment. The conventional way of online payment is actually hard for most local customers since they don't have either of the two conventional payment method online.  This online mall’s Cash on Delivery or more known as C.O.D. was offered to the local online users. The payment method allowed Lazada online store to tap the untapped market in the Philippines. This is actually the majority market in the Philippines. This allowed the Ecommerce industry to reach new heights now that these markets are tapped for online. With the continued increase in online users, it seems this online store is here to stay to cater to new online users.