Huwebes, Setyembre 5, 2013

Lazada Philippines: Shopping Innovation in Ecommerce


It’s quite rare to see a person nowadays who is not familiar or haven’t heard of the word “Internet”. We have fully embraced the modern digital era of today thanks the advance development of technology combined with Internet connection. Most of the things that we offline can now be done in online as well like shopping for example. In the Philippines, the trend of online shopping is now on the rise. This was actually difficult for online users to accept going a couple of years ago. Most of us are aware that we have a high frauds and scams in the country for both online and offline. It made online users shy away from even considering online transaction. This made local online classified websites as the top websites that local online user visit when they want to buy something. They contributed in preparing the local online users for the arrival of online malls in the Philippines. Their visitors eventually became a community in the marketplace industry. It was actually tough to seek items you want online when these local online classified websites were not yet available.

It became a website for canvasing the market price of the item they want to buy offline. These expanded how online users can be fully maximized.  A lot of small business used this buy and sell platform. Local online users are usually dealing with third party resellers or suppliers, which is exactly the opposite of Ecommerce. Buyers and sellers from local online classifieds usually are dealt with offline. It's the same concept with group buying websites. This strengthens the preparation of local online users for the Ecommerce industry. When Ecommerce websites arrived in the country, they were already prepared for online deals already. The reward was too high for customers that they can discount the risk. It was hard for local online users to get greater deals being offered by group buy websites. With lower prices being offered by group buy websites, it made it harder for local online users to refuse them. It was a year ago when website like Lazada arrived in the Philippines. An online mall ventures available across South East Asia. It is under the German based company Rocket Internet, which is owned by the Samwer brothers. With their payment methods, they helped the local Ecommerce in the country.

Customers are given numerous kind of payment methods which they finding fitting for themselves. Online malls usually only allow credit card or PayPal as the accepted form of payment in online. This hampers the customers in availing the items they want since they are limited in paying online the conventional way. Its Cash on Delivery or more known as C.O.D. payment method is being offered to the local online users. In the Philippines, it allowed the untapped market to be tapped by them. Actually, the majority of the local market is this one in the Philippines. It has helped Ecommerce thrive more than ever with the tapping of this huger market in the Philippines.

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