Lazada: Which way is the right way in shopping?

We used to be comfortable shopping on traditional malls back in the days when we were young and our parents takes there. We are fond of going to malls since it immediately tells us we can buy something there. This has been part of our culture that was installed by our parents to us. However, this also entails a lot of effort compared if you do it by yourself in online. In the Philippines, the trend of online shopping is now on the rise. A couple of years ago, online shopping was just an idea that wasn't highly regarded by local online users. One reason is that online and offline scams happen to often in the country. Moreover, this is the reason why many do not consider online transaction.  What was closest considered in Ecommerce was local online classified websites. Ridiculous as it may be, but this help prepared the rise of the Ecommerce industry. Their visitors eventually became a community in the marketplace industry. During the time online classifieds were unavailable, local online users didn't know where to go when they want to buy something online. For users looking to buy an item, they turn to these websites for pricing comparison. This helped Internet become more diverse for customers.

This online ad websites became a platform for people who wants to buy and sell. Local online users are usually dealing with third party resellers or suppliers, which is exactly the opposite of Ecommerce. Final deal happens offline most of the time. Customers also encounter this same kind of setup with group buying websites. They showed the way for the Ecommerce websites in the country. By the time Ecommerce arrived in the country, local online users are somewhat familiar in doing transactions online. The reward was too high for customers that they can discount the risk. A lot of convincing deals was offered by group buy websites, which can't be found anywhere. Their offer or deals are so enticing the any local online customer will have a problem to avoid these group buy websites.

It was only last year when website like Lazada Online Mall was launched in the Philippines. It is only one of the online store ventures that are available across South East Asia. It is under the German based company Rocket Internet, which is owned by the Samwer brothers. This Online Mall made an impact in Ecommerce thru their flexible payment methods. The payment methods being offered by them allow their customers to select whom they prefer the best for them. Credit cards and PayPal are usually the online payment method accepted by most online stores. However, with this payment method alone, it limits the customers in making a transaction with online stores. They first introduced Cash on Delivery or C.O.D. to the local online users. In the Philippines, it allowed the untapped market to be tapped by them. In the country, it is the majority of the population. By tapping this market, it eventually helped the rise of Ecommerce in the Philippines.