Initially,
Internet was merely a portal for online users to get information. It was a
surprise that it was just the beginning of an online global expansion. It
managed to become part of our daily activities and eventually incorporated in
our lifestyle. Online shopping is now taking its share in popularity among the
local online users in the Philippines. Surprisingly, these are a shock for most
of us when we think on how it was looked down upon by most local online users.
Frauds and scams happen most of the time both in online and offline in the
Philippines. This made online transaction look very bad to most of the people
online. It was usually local classified ads that were close to an online store,
which is actually a buy and sell industry. This helped the Ecommerce industry
prepared the local online users for online malls. A community of marketplace
was eventually built thanks to these local online classifieds. It made it hard
for local online users to buy what they want online when local online
classifieds didn’t exist yet. It became more of a reference for pricing when
they want to buy something. This usage allowed Internet users to find online
more diverse in use.
More
online users go to these types of websites in search for buy and sell
prospects. This allowed local online users to have more options on which third
party resellers they will be dealing with. Customers usually pay offline when
dealing with third party resellers. Group buying type of websites also influenced
local online users. This boosted the preparation of the Ecommerce industry's
arrival in the country. The local online users were already prepared with
online payment but the time Ecommerce websites arrived in the Philippines.
Online shopping to local online users have more upside than downside. Group buy
website offered unconventional better deals to local online users that made
them a very appealing option. Prices were way lower that made local online
users struggled to refuse their offered deal.
Lazada
Philippines was eventually launched in the country last year. They are an
online mall venture available in South East Asia. They are being back by Rocket
Internet, which is owned by Samwer brothers. The Philippines Online Shopping
Mall has very friendly payment methods that helped the Ecommerce industry to
online prominence. With so many payment methods, each of their customers will
find something that they will them best. Unlike conventionally, online stores
require only credit card payments online or thru PayPal account as the form of
their customer’s payment only. Conventional online payments like these, only
limits the customers in availing what they want. Local online consumers were
introduced with Cash on Delivery as their alternative payment method online.
This made the untapped market a reachable market audience in the Philippines.
This market is actually the majority market in the Philippines. This allowed
the Ecommerce industry to reach new heights now that this market is tapped for
online.
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